About Us
SPENDiD is a fintech solutions company focused on capturing the power of “crowd-wisdom” regarding proven spending and saving behaviors of consumers at all stages of life. SPENDiD, at its core, is a highly complex business intelligence tool offered as a simple REST API. We offer dynamic "Peer Comparison Intelligence," the missing piece in the financial awareness puzzle. Our data speaks a hidden language, one that unlocks a deeper understanding of consumer behavior and paves the way for a more financially empowered future.
If you're curious about harnessing the power of real-world spending data, SPENDiD invites you to explore with us. We're eager to collaborate with forward-thinking organizations ready to break the mold and disrupt the traditional approaches to budgeting, credit risk analysis, and financial literacy training.
Craig Hill, with decades of experience in accounting and finance including 20 years at the CFO level, founded SPENDiD to provide financial peace of mind to those who struggle with traditional budgeting methods and outdated credit scoring practices. He wanted to create an automated system for budgeting that uses the user's personal information and known monthly expenses as well as SPENDiD's proprietary data and logic. His goal was to make budgeting a simple and easy process that leads to positive financial change.
SPENDiD believes that everyone should have access to a budget that looks to the future and is easy to create and maintain. It is available for those who want completely automated budgeting or for those seeking advice on how to save money and gain access to fair credit opportunities.
Meet the Team
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Craig Hill
FOUNDER & CEO
Craig spent 20+ years as a CFO, primarily in the steel industry. Transforming complex data into easy-to-understand, actionable intelligence has always been one of Craig’s professional passions. This led Craig to spend two years building and refining the data and logic which evolved into the SPENDiD REST API and suite of cloud-based web applications powered by SPENDiD. Craig believes that well planned and executed data and technology can remove the pain and drudgery of budgeting, broaden access to financial success, and enable win-win solutions for everyone involved.
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Pawan Panwar
HEAD OF DEVELOPMENT
Pawan is the CEO & Co-founder of Creative Buffer, a leading software development and consultancy firm in Chandigarh, India. Since joining forces with SPENDiD as head of development, Pawan has become as passionate about SPENDiD and its mission as Craig is (well, almost). Pawan hopes one day to bring SPENDiD-powered financial insights and financial wellness assistance to the vast market of India. Creative Buffer’s deep bench of technical talent has become an integral part of SPENDiD.
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Keith Weber
API ENGINEER
Keith is full-stack developer, prototyper, learner and thinker. having spent a career working in all areas of the SDLC for enterprises and startups. More than a decade in .NET and recent projects in JS and cloud-native AWS stacks. Has served as strategic consultant and fractional CTO. Energized by learning and applying new technologies, Keith took Craig’s predictive consumer spending data and logic model and “coded it to life” as an elegant REST API.